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Lucien Barriere to Launch the First Fully 3D Casino

by Hillary LaClair, Senior Editor
February 11, 2009

                Lucien Barriere, a brand of hotels and casinos, has announced that it will launch an unprecedented addition to the online casino market. LeCroupier will soon open its doors to the UK, offering the world’s first full 3D online casino. The website will include a number of casino games in an interactive, 3D playing environment. While many in the gaming sector offer a 3D environment, this marks a first for internet casino gambling.

                “ is set to provide a brand new way to play online,” said a company spokesperson. “Whether players are looking for a little entertainment of genuine 3D casino gaming, they will find it at – creating their own virtual characters from a series of life-like avatars in a ‘dressing room’ area. Using their avatars, players will then be able to look around the casino, talk to other players while at the tables and play a few games of roulette and blackjack or even try their luck on the slots.”

                According to the company, the online casino will mirror its land casinos, developed as an exact replica of the world-famous casino in Deauville, France. LeCroupier is owned by Lucien Barrier Hotels and is expected to open for business in the UK later this year. Users will be able to chat with other players while perusing the casino.

                “Whatever players find in the casino in Deauville, they will find in – from the plush furnishings and classly clientele to the range and quality of casino games on the main floor,” the spokesperson continued.

                “With our 47-year heritage in managing 40 land-based casinos, is uniquely positioned to provide the best online casino in the market,” said Jon Strock, Chief Operating Officer for  “With the first truly 3D online casino, featuring life-like avatars and the possibility to interact with other players, we are confident that will be the next generation in online casinos.”

                The casino is dedicated to bringing players the closest to a live gaming experience as possible while playing online. It is expected to generate a large customer base when it goes live. The developers have used next-generation technologies, generally found in mainstream video games to design the casino. The company has said that a 2D version of the game will also be available to old school gamers. The casino is powered by Barriere Interactive Gaming, a subsidiary of Lucien Barriere Hotels and Casinos.

       is scheduled for release in March, although the exact date is not certain. The company plans, in the future, to offer online poker and sports betting, and all of its wagering opportunities on a mobile platform by 2009. A “for cash” version will only be released in the UK, where online casinos are given clear legal permission. A “just for fun” version is expected to launch for residents of other countries and will only be made available for individuals of 18 years of age.